Bus Ministry Promotion: Tar and Feather the Bus Pastor

montpelier baptist church 1979

Montpelier Baptist Church bus, Montpelier, Ohio

In February of 1979, Polly and I moved from Pontiac, Michigan to Bryan, Ohio. Polly was six months pregnant. For a short time, we lived with my sister. Once I found suitable employment, we rented a place of our own. Bryan is the city of my birth. When I moved away in 1976 to study for the ministry at Midwestern Baptist College, I planned to never return to Bryan. However, marriage, an unexpected pregnancy, and job loss turned my “never” on its head. Over the years, we have lived in or near Bryan several times, and in 2007 we bought our current home in Ney, a small village five miles south of Bryan. Try as I might to get away from Bryan and the flat lands of rural northwest Ohio, I keep returning home. I have now resigned myself to the fact that this where I will live out my life.

Not long after we first moved to Bryan, Polly and I began attending my sister’s church, Montpelier Baptist Church in Montpelier, a community ten minutes north of Bryan. Jay Stuckey was the pastor, and after a few weeks Jay asked if I would be interested in becoming the church’s bus pastor (an unpaid position). I quickly told Jay yes! In a post titled, Bruce, Were You Happy in the Ministry? Part One, I detailed our time at Montpelier Baptist Church:

In February of 1979, we moved to Bryan, Ohio, the place of my birth and the home of my sister Robin. After living with my sister for a short while, we found a house to rent on Hamilton Street. I began working at ARO, a large local manufacturer of pumps and air tools. ARO paid well, but I still desired to be a pastor. As with every job, I viewed secular work as just a means to an end — me pastoring a church. My sister attended the Montpelier Baptist Church in Montpelier, Ohio. When we first moved to Bryan, we thought that we would attend First Baptist Church, the church I had attended before enrolling at Midwestern. Though I knew everyone at First Baptist, we decided to go to Montpelier Baptist, a young, growing GARBC church pastored by Jay Stuckey. This decision did not sit well with the people at First Baptist. One of the matriarchs of the church told me, “Bruce you know you belong at First Baptist!”  At the time, First Baptist was pastored by Jack Bennett. Jack was married to my uncle’s sister Creta.

I had previously preached at Montpelier Baptist, so I knew a bit about  Stuckey and his ministry philosophy. Stuckey was a graduate of Toledo Bible College, which later moved to Newburgh, Indiana and became Trinity Theological Seminary.  After attending the church for a few weeks, Stuckey asked me to help him at the church by becoming the bus pastor and helping with church visitation.

The church had one bus route. It brought in a handful of children every week and little was being done to increase ridership numbers. Enter hot-shot, get–it-done, Bruce Gerencser. In less than a month, on Easter Sunday, the bus was jammed with eighty-eight riders. I vividly remember arriving at the church with all these kids and the junior church director running out to the bus and frantically asking me what I expected him to do with all the children. I replied, that’s your problem, I just bring them in. Needless to say, this man was never very fond of me.

A short time later, the church bought a second bus. I recruited bus workers to run the new route and before long this bus was also filled with riders. On the first Sunday in October, 1979, Montpelier Baptist held its morning service at the Williams County Fairground. A quartet provided special music and Ron English from the Sword of Lord preached the sermon. Five hundred people attended this service and about 150 of them had come in on the buses. Less than two weeks later, I was gone. Polly and I, along with our newborn son Jason, packed up our meager household goods and moved to Newark, Ohio.

As mentioned in the above excerpt, I quickly went to work building up the church’s bus ministry. Using the skills and gimmicks I had learned while working in the bus ministry as a teenager and at college, I rapidly grew the bus ministry, and bus ridership numbers exploded. Key to increased ridership was a system of regular bus promotions. Every Saturday, bus workers would meet at the church and I would motivate them to, as Luke 14:23 says, go out into the highways and hedges, and compel them to come in, that my house may be filled. Like the Apostle Paul who said, I am made all things to all men, that I might by all means save some, I was willing to use whatever means necessary to entice children to ride our buses, The goal, of course, was for them to hear the gospel and be saved.

One such promotion was Tar and Feather Pastor Bruce. I told the bus workers that if the total bus attendance was such and such a number that I would let bus riders cover me with Karo syrup and goose feathers. Sure enough, bus workers scoured the area looking for new riders, and in a few weeks they exceeded the attendance goal.

Here’s what happened the following Sunday after the morning service:

montpelier baptist church 1979

montpelier baptist church 1979

Yep, that is me. Stupid, stupid me. It took me an hour, in a steaming hot shower, to get all the syrup and feathers off my skin. Needless to say, I never did this promotion again!

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1 Comment

  1. Scott

    Bruce,
    Your note about the time to clean up reminds me of comments LeVar Burton had for Jonathan Frakes when they were filming “Skin of Evil” during Next Gen’s first season. LeVar had questioned Frake’s wisdom at volunteering to be “absorbed by Armus”, which was a black pool of dark ink and Metamucil. After he did the stunt, LeVar said. “Frakes oh Frakes that’s why I’d never do anything like that.”

    I think that’s why we’ve not made any comments on this one. And the fact we’ve all had days of horribly stupid judgment on things that are deeply embarrassing but more humorous as time goes by.

    Scott

    Reply

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